Pro-Tech Heating & Cooling Debuts Mascot at Zoo Goes Boo Halloween Event
Grand Rapids, United States - November 11, 2026 / Pro-Tech Heating & Cooling /
Pro-Tech Heating & Cooling, a Grand Rapids-based HVAC provider, sponsored John Ball Zoo's Zoo Goes Boo event from October 23 through October 25, 2026, operating a trick-or-treat booth across all three days while simultaneously debuting the company's new mascot, Max, to the public. The annual Halloween event raises funds for wildlife conservation and draws families from across the West Michigan region to John Ball Zoo each fall.
A Three-Day Presence at Zoo Goes Boo
Pro-Tech Heating & Cooling maintained a staffed booth throughout the entire run of Zoo Goes Boo, with team members Andy, Lisa, Neva, Max, Bri, Amanda, Brady, and Kennedy representing the company alongside the newly introduced mascot Max. Attendees visiting the booth were able to participate in trick-or-treating while interacting with the Pro-Tech team in a family-centered setting. The company's involvement extended beyond a single appearance, with the mascot present at the booth on each of the three event days, giving the character repeated exposure to a broad cross-section of the community.
Zoo Goes Boo at John Ball Zoo is an established annual event that channels proceeds toward wildlife conservation efforts. By choosing this event as the backdrop for the mascot launch, Pro-Tech Heating & Cooling connected the debut to a cause with direct community benefit rather than a standalone marketing activation.
Mascot Launch Tied to Monthly Community Commitment
The sponsorship reflects a pattern the company maintains of giving back to the community on a monthly basis. Lemon Seed, the marketing partner supporting Pro-Tech Heating & Cooling, identified Zoo Goes Boo as a fitting occasion to introduce the mascot in a high-visibility, family-friendly environment. Launching the character at a conservation fundraiser aligned the mascot's first appearance with an event that carries purpose beyond entertainment.
The mascot is now an established part of the Pro-Tech Heating & Cooling brand following the three-day debut, having been seen by the full attendance of Zoo Goes Boo 2026 at John Ball Zoo in Grand Rapids, Michigan.
Service Offerings Behind the Community Presence
Pro-Tech Heating & Cooling provides residential and commercial services across the Grand Rapids area, including HVAC installation and maintenance, heating repair, heat pump repair, furnace repair, and water heater repair. The company's community-facing initiatives, such as the Zoo Goes Boo sponsorship, run parallel to its core service operations throughout the year.
The timing of the October event is notable for households in West Michigan, where the transition into colder months typically increases demand for furnace repair and water heater repair services. Pro-Tech Heating & Cooling's presence at a fall community event positions the brand during a period when residents are beginning to assess the condition of their home heating systems ahead of winter.
With the mascot now publicly introduced and the Zoo Goes Boo sponsorship completed, Pro-Tech Heating & Cooling has added another community partnership to its calendar following the October 2026 event.
About Pro-Tech Heating & Cooling
Pro-Tech Heating & Cooling is a Grand Rapids, Michigan HVAC provider offering heating repair, heat pump repair, furnace repair, water heater repair, and a full range of cooling and ventilation services to residential and commercial customers in the West Michigan area.
Learn more at Pro-Tech Heating & Cooling
Contact Information:
Pro-Tech Heating & Cooling
4073 Remembrance Rd NW
Grand Rapids, MI 49534
United States
Lisa P
+1-616-255-9393
https://protechgr.com